Google Analytics vs Friendly Analytics: The GDPR Compliance Showdown
Discover how Friendly Analytics from the EU prioritizes GDPR compliance, offering a secure alternative to Google Analytics in the US. Ensure your data's safety today.
Should You Switch to Friendly Analytics?
Enhanced privacy, GDPR compliance, EU data hosting
Advanced features like multi-channel attribution missing
Switch if privacy is priority; stay if you need advanced features
At a Glance
US data laws
GDPR protected
Google Analytics
freemium
Friendly Analytics
subscription
Privacy & Compliance Comparison
Critical data sovereignty factors at a glance
| Criteria | Google Analytics | Friendly Analytics |
|---|---|---|
Server Location | US, EU | EU, Switzerland |
GDPR Compliance | Partial (SCCs) | Full |
Open Source | ||
E2E Encryption | Enterprise only | Optional |
Data Portability | Full export | Full export |
CLOUD Act Notice
Google Analytics is a US company and must comply with CLOUD Act data requests, even for data stored in EU data centers. Friendly Analytics is not subject to US jurisdiction.
Google Analytics
🇺🇸Friendly Analytics
🇨🇭Friendly GmbH
US Data Storage
Data subject to US CLOUD Act and may be accessed by US authorities
EU Data Protection
Data protected under GDPR with EU-only data residency
Certifications & Compliance
No certifications listed
Reasons to Switch
- ✓EU-hosted servers ensure GDPR compliance
- ✓Open source allows for transparency and customization
- ✓Data anonymization options enhance user privacy
- ✓Swiss hosting offers additional data protection
Things to Consider
- !Migration from Google Analytics can be complex
- !Lacks integration with Google Ads for ad tracking
- !Potential learning curve with new dashboard
Migration Overview
Depends on data size and complexity
Quick Steps
Create Friendly Analytics account and configure settings
Export and prepare data from Google Analytics
Import data, test integrations, and migrate users
Other alternatives to Google Analytics
Ready to make the switch?
Start using Friendly Analytics today and take control of your data privacy.