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US-based service - Your data may be subject to US CLOUD Act and accessed by US authorities

Amplitude logo

EU Alternative to Amplitude

🇺🇸US Company

by Amplitude

Amplitude is a web analytics platform based in the United States, designed to provide businesses with insights into user behavior through real-time tracking and analysis. It offers a range of features including cohort analysis for user segmentation, A/B testing and experimentation tools, and customizable dashboards and reports. The platform also facilitates funnel analysis for conversion tracking and user journey mapping and visualization. Amplitude is particularly useful for product managers, data analysts, and marketers who require detailed event-based analytics for granular insights into user interactions. It integrates with various third-party data sources to provide a comprehensive view of user behavior. However, it is important to note that Amplitude is subject to US data laws such as the CLOUD Act and FISA 702, meaning that user data is stored in the US under US jurisdiction. Amplitude operates on a tiered pricing model, offering different levels of service based on the needs of the business.

Best European Alternatives to Amplitude

2 privacy-focused, GDPR-compliant alternatives

Counter logo

Counter

🇩🇪

by Counter

Counter is a web analytics service designed to provide insightful data while prioritizing user privacy. Developed in Germany, this open-source platform offers a comprehensive suite of analytics tools that help website owners understand their audience without compromising on privacy. Counter stands out with its privacy-friendly approach, ensuring that all data is processed in compliance with EU regulations, including GDPR. This makes it an ideal choice for businesses and individuals who prioritize data sovereignty and security. The service is hosted entirely within the EU, providing an added layer of assurance for users concerned about data protection. Counter's open-source nature allows for transparency and customization, enabling users to tailor the analytics to their specific needs. The platform is free to use, making it accessible for small businesses, startups, and individual website owners who require robust analytics without the associated costs. Key features include real-time data tracking, customizable reports, and seamless integration with various web platforms. By choosing Counter, users can gain valuable insights into their web traffic while maintaining the highest standards of data privacy and security.

EU-hostedGDPR CompliantOpen Source
freemiumMigration:1-2 days

Why switch?

  • Counter is EU-hosted, ensuring full GDPR compliance for users.
  • Offers optional end-to-end encryption for enhanced data security.
  • Privacy-friendly analytics reduce user tracking concerns in the EU.

Consider

  • Migration from Amplitude may require significant data restructuring.
  • Counter lacks advanced cohort analysis available in Amplitude.
Simple Analytics logo

by Simple Analytics

Simple Analytics is a Dutch web analytics service designed for businesses and individuals who prioritize privacy and data protection. Unlike many analytics tools, Simple Analytics provides essential insights into website traffic without compromising user privacy. It offers a streamlined interface that allows users to track visitor behavior, page views, and referral sources with ease. Key features include its commitment to privacy, as it does not use cookies or track personal data, ensuring compliance with GDPR and other European data protection regulations. Simple Analytics is hosted entirely within the EU, providing users with the assurance of data sovereignty and security. This makes it an ideal choice for European businesses and organizations that need to adhere to strict data protection standards. The service is particularly beneficial for small to medium-sized enterprises, non-profits, and privacy-conscious individuals who require straightforward analytics without the complexity and privacy concerns of larger platforms. Simple Analytics operates on a subscription-based pricing model, offering various plans to accommodate different needs and budgets.

EU-hostedEU-BasedGDPR Compliant
subscriptionMigration:1 day

Why switch?

  • EU-hosted servers ensure GDPR compliance for European users.
  • Focus on privacy means no tracking cookies or personal data collection.
  • Simple Analytics offers a clear, user-friendly interface for quick insights.

Consider

  • Lacks advanced features like A/B testing and cohort analysis.
  • Migration may require manual data transfer and setup adjustments.

Why switch from Amplitude?

US CLOUD Act

US authorities can access your data stored by US companies, even if stored in Europe.

Privacy Concerns

US companies may collect and use your data in ways not compliant with EU standards.

EU Alternatives

EU-based services must comply with GDPR, giving you stronger privacy protections.

Frequently Asked Questions

Are there European alternatives to Amplitude?
Yes, there are several GDPR-compliant European alternatives to Amplitude. These EU-based services offer similar functionality while ensuring your data stays within EU jurisdiction and is protected under strict European privacy laws.
Why should I switch from Amplitude to an EU alternative?
Switching to an EU alternative gives you better data protection under GDPR, keeps your data in European data centers, and ensures you're not subject to US surveillance laws like the CLOUD Act. Many EU alternatives offer comparable features with stronger privacy guarantees.
Is Amplitude GDPR compliant?
As a US-based company, Amplitude may transfer and process your data in the United States. While they may have GDPR compliance measures, your data could still be subject to US laws including the CLOUD Act.
How do I migrate from Amplitude to an EU alternative?
We provide detailed migration guides to help you switch from Amplitude to European alternatives. These guides include step-by-step instructions, data export procedures, and tips for a smooth transition.

Other Web Analytics you might want to replace

Ready to switch to a privacy-focused alternative?

Protect your data by moving to an EU-based service. Our migration guides make switching easy.

4 Best EU Alternatives to Amplitude (2026) - GDPR Compliant | BuiltInEu | BuiltInEu