GDPR-Compliant Alternative to Google Analytics

Plausible

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by Plausible

Plausible is a web analytics service designed to provide essential insights without compromising user privacy. It operates without cookies, ensuring a lightweight and straightforward experience for website owners who prioritize user trust. Key features include real-time data tracking, simple integration, and a user-friendly dashboard that delivers clear and actionable insights. Plausible stands out by being hosted entirely within the EU, offering full compliance with GDPR regulations and ensuring data sovereignty. This makes it an ideal choice for businesses, bloggers, and developers who are conscious of privacy and legal compliance. The service is particularly beneficial for those who want to avoid the complexities and intrusiveness of traditional analytics tools. Plausible's pricing model is transparent and straightforward, based on the number of monthly page views, making it accessible for websites of all sizes. With Plausible, users can enjoy peace of mind knowing their analytics are both effective and ethically managed.

MetriXs

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by MetriXs Analytics

MetriXs Privacy-first web analytics with no cookies and no compromises. Built and hosted in Europe (Hetzner, Germany). visitor data never leaves the EU. MetriXs gives small and medium-sized businesses the numbers that actually matter: visitors, pageviews, visits, bounce rate, visit duration, pages per visit, sources, devices, locations, without a cookie banner and without sending visitor IPs to a US edge provider. Highlights: - Cookieless & GDPR-compliant: no consent banner needed. Visitor IPs are never persisted; a daily-salt HMAC hash is stored instead. - EU-only stack: Hetzner (Germany) hosting, Mollie (Netherlands) payments, Lettermint (EU) transactional email. MaxMind GeoIP runs locally; no visitor data is sent to any third party. - Calm dashboard: fast, focused, installable as a PWA. No forty reports or enterprise funnels you'll never open. - Predictable pricing. free forever (1 site, 5k pageviews/mo), paid from €6/month with a 14-day trial. No traffic-tier surprises when a post lands. - Made for the sites the big tools forgot. shops, blogs, agencies, and side projects doing a few hundred to a few thousand visits a day. Founded and built by David Hildering in the Netherlands. 🌐 metrixs.eu · docs.metrixs.eu · app.metrixs.eu

Simple Analytics

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by Simple Analytics

Simple Analytics is a privacy-first alternative to Google Analytics, providing essential insights without using cookies or personal data. It is EU-based and complies with all major privacy regulations, making it an ethical choice for web analytics.

Pirsch

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by Pirsch

Pirsch is a web analytics service based in Germany, designed to provide insightful data while prioritizing user privacy. It offers a streamlined approach to tracking website performance without compromising on data protection. Key features include real-time analytics, user-friendly dashboards, and seamless integration with various platforms. Pirsch stands out with its commitment to privacy, ensuring that all data is processed and stored within the EU, adhering to GDPR regulations. This makes it an ideal choice for businesses and website owners who prioritize data sovereignty and compliance. The platform is particularly suited for small to medium-sized enterprises, digital marketers, and privacy-conscious developers seeking a reliable analytics tool. Pirsch operates on a transparent pricing model, offering scalable plans that cater to different levels of usage, ensuring flexibility and affordability. By choosing Pirsch, users benefit from a secure, privacy-focused analytics solution that respects user data and delivers actionable insights.

Insights

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by Insights

Insights is a robust web analytics tool designed to provide comprehensive data tracking and reporting for European businesses. Hosted on EU servers, Insights ensures that all data handling complies with GDPR regulations, offering peace of mind regarding data privacy and security. The platform delivers real-time visitor data, allowing businesses to monitor user interactions and website performance with precision. Users can customize their dashboard with widgets tailored to their specific needs, making data interpretation straightforward and actionable. Key features include event tracking for detailed user interaction analysis and data anonymization techniques to protect user identities. Insights supports multiple languages, making it accessible for diverse teams across Europe. Seamless integration with popular CMS platforms ensures that Insights fits smoothly into existing workflows. Ideal for businesses prioritizing data sovereignty and privacy, Insights is particularly suited for European companies seeking a reliable analytics solution that respects local data protection laws. While pricing details are not specified, the focus on GDPR compliance and EU-hosted data servers highlights its commitment to secure and responsible data management.

Piwik PRO

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by Piwik PRO

Piwik PRO is a web analytics service from Poland, with analytics, a tag manager and a consent manager.

statcounter

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by StatCounter

Statcounter provides real-time web analytics, allowing users to track visitor activity and understand website performance. Founded in 1999, it offers features like session replay and live visitor feeds to help optimize user experience and conversion rates.

tinylytics

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by tinylytics

Tinylytics is a web analytics service based in Poland, designed to provide comprehensive insights into website traffic and user behavior. It offers a straightforward and effective way to track visitor interactions, helping businesses understand their audience better. Key features include real-time analytics, user-friendly dashboards, and customizable reports that cater to both technical and non-technical users. Tinylytics stands out with its commitment to privacy and security, being fully hosted in the EU and compliant with GDPR regulations, ensuring that user data remains protected and sovereign within Europe. This makes it an ideal choice for European businesses and organizations that prioritize data privacy and compliance. The service is particularly beneficial for small to medium-sized enterprises, digital marketers, and website owners who require reliable analytics without compromising on data security. Pricing is structured to be accessible, with various tiers to accommodate different business needs, although specific pricing details are available upon request. By choosing Tinylytics, users can confidently analyze their web traffic while adhering to strict European data protection standards.

Stormly

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by Stormly

Stormly is an AI-powered analytics platform designed for e-commerce teams. It provides insights into product performance, detects trends and anomalies, and helps optimize revenue. Users can connect their data sources, choose from pre-built reports, and receive insights directly to their inbox. The platform offers a simple setup and supports custom report creation.

etracker

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by etracker GmbH

etracker is a web analytics tool designed to provide privacy-friendly data analysis without data loss. It offers features like dynamic drill-downs, behavior segmentation, and marketing analysis. The tool is made and hosted in Europe, ensuring compliance with regional data protection regulations.

Trackboxx

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by Trackboxx

Trackboxx is a web analytics service designed to provide businesses with insightful data about their website traffic and user behavior. Based in Germany, Trackboxx offers a comprehensive suite of tools that enable users to track visitor interactions, analyze performance metrics, and optimize their online presence. Its key differentiators include a strong emphasis on privacy and security, ensuring that all data is EU-hosted and compliant with GDPR regulations. This makes Trackboxx an ideal choice for businesses that prioritize data sovereignty and privacy compliance. The platform is particularly suited for European companies, digital marketers, and website owners who require reliable analytics without compromising on data protection. Trackboxx offers a transparent pricing model, allowing users to select a plan that best fits their needs, with options tailored for different levels of website traffic and analytics requirements. By choosing Trackboxx, users benefit from a service that not only provides valuable insights but also respects and protects user privacy.

Friendly Analytics

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by Friendly GmbH

Friendly Analytics was founded in 2020 by Stefan Vetter as a managed Matomo-as-a-Service platform hosted exclusively in Switzerland. It differentiates from self-hosted Matomo by providing Swiss-hosted infrastructure, nFADP and GDPR compliance, and ISO 27001/9001 certified operations without requiring customers to manage their own servers. Vetter has stated "We have an exist strategy, not an exit strategy," signaling commitment to independence over venture-backed growth.

digistats

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by digistats

Digistats is a comprehensive web analytics tool designed to provide businesses with real-time insights into their website traffic and user behavior. Hosted in EU data centers, Digistats ensures GDPR compliance, offering peace of mind regarding data privacy and security. Key features include customizable dashboards that allow users to tailor their analytics experience to their specific needs, and event tracking capabilities that help businesses understand user interactions on their site. With user segmentation tools, businesses can categorize visitors for more targeted analysis, while data export options facilitate deeper data examination outside the platform. Multi-language support ensures accessibility for a diverse range of users across Europe and beyond. Digistats is ideal for businesses of all sizes looking to enhance their digital strategy with reliable and secure analytics. The platform's commitment to data sovereignty means that all data is stored within the EU, providing an added layer of security for businesses concerned with data protection. Pricing is structured to accommodate various business needs, although specific details are available upon inquiry.

fusedeck

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by fusedeck

Fusedeck is a comprehensive web analytics service based in Switzerland, designed to provide businesses with detailed insights into their online presence. It offers robust analytics tools that help organizations understand user behavior, track website performance, and optimize digital strategies. Key features include real-time data tracking, customizable reporting, and user-friendly dashboards, making it an ideal choice for marketing teams, web developers, and business analysts seeking to enhance their digital footprint. One of Fusedeck's standout attributes is its commitment to privacy and security. As an EU-hosted service, it ensures full compliance with GDPR regulations, providing users with peace of mind regarding data sovereignty and protection. This makes it particularly appealing to European companies and any organization that prioritizes data privacy. Fusedeck operates on a flexible pricing model, allowing businesses to choose a plan that best suits their needs and budget. This adaptability ensures that companies of all sizes can benefit from its analytics capabilities without overextending their resources. By choosing Fusedeck, businesses can confidently leverage data to drive growth while maintaining compliance with stringent European data protection standards.

Swetrix

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by Swetrix

Swetrix is a web analytics service designed to provide insightful data for website owners and developers. Originating from Ukraine, Swetrix stands out with its open-source framework, allowing users to customize and adapt the service to their specific needs. The platform offers a comprehensive suite of analytics tools that help users understand visitor behavior, track performance metrics, and optimize their online presence. Key features include real-time data tracking, customizable dashboards, and detailed reporting capabilities. Swetrix is particularly suited for businesses and individuals who prioritize privacy and data security. With its EU-hosted infrastructure, Swetrix ensures compliance with GDPR regulations, offering peace of mind regarding data sovereignty and privacy. The service is free to use, making it an accessible choice for startups, small businesses, and personal projects looking to leverage analytics without incurring additional costs. By choosing Swetrix, users benefit from a robust analytics platform that respects user privacy and adheres to stringent European data protection standards.

SEAL Metrics

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by SEAL Metrics S.L.

SEAL Metrics is a Spanish web analytics platform that focuses on cookieless, consent-free tracking compliant with GDPR and ePrivacy regulations. It provides server-side analytics that work even when visitors use ad blockers, capturing traffic that cookie-based tools miss. The platform emphasizes first-party data collection and multi-channel attribution modeling for marketing teams.

Offen

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by Offen (community project)

Offen (German for "open") was started in 2019 by Frederik Ring and Hendrik Niefeld in Berlin as a self-hosted web analytics tool that treats website visitors and operators as equal parties. All collected usage data is encrypted end-to-end in the user's browser, and data collection requires explicit opt-in consent. Users can access, download, and delete their own analytics data at any time. The project received funding from the NLnet Foundation and is free and open source.

Semonto

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by Semonto

Semonto is a website monitoring tool designed to keep your online services running smoothly. It offers features like uptime monitoring, SSL certificate validation, and broken link detection. Users can receive notifications about website performance and server health, ensuring timely interventions. Semonto also provides integrations with existing tools to streamline monitoring processes.

Visitor Analytics

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by Visitor Analytics

Visitor Analytics is a comprehensive web analytics service designed to provide businesses with insightful data about their website visitors. Developed in Germany, this tool offers a user-friendly interface to track and analyze visitor behavior, helping organizations make informed decisions to enhance their online presence. Key features include real-time visitor tracking, detailed traffic analysis, and user behavior insights, all tailored to meet the needs of businesses aiming to optimize their digital strategies. Visitor Analytics stands out with its commitment to privacy and security, being fully hosted in the EU and compliant with GDPR regulations. This ensures that user data is handled with the utmost care and remains within European data sovereignty guidelines, providing peace of mind to businesses concerned about data protection. Ideal for small to medium-sized enterprises, digital marketers, and website owners, Visitor Analytics offers a transparent pricing model with tiered plans to accommodate various business needs and budgets. By choosing Visitor Analytics, users benefit from a reliable and secure analytics platform that prioritizes data privacy while delivering actionable insights.

Wide Angle Analytics

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by Input Objects GmbH

Wide Angle Analytics is built by Input Objects GmbH, a Berlin-based software consultancy founded in 2017 by Jaroslaw Piotr Rozanski. Its key differentiator is capturing visitors who use ad blockers — a segment the company claims represents 29-50% of typical website traffic. Data is hosted exclusively on European servers (OVHcloud infrastructure) and processed under German privacy standards, meaning no cookie consent banner is needed in the default configuration.

Matomo by Stackhero

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by Stackhero SAS

Matomo by Stackhero is a fully managed Matomo hosting service operated by Stackhero SAS from France. It provides the full open-source Matomo analytics platform without the complexity of self-hosting — automatic updates, backups, and scaling are handled by Stackhero. All data is processed and stored in France, making it suitable for organizations that want Matomo's privacy-respecting analytics with zero server administration.

Seline

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by Seline

Seline Analytics is a web analytics platform that offers a simple and actionable alternative to Google Analytics. It is designed for ease of use, with features like real-time dashboards, visitor journey insights, and privacy compliance. The platform is based in Europe and does not require cookie banners, making it GDPR compliant by default.

TelemetryDeck

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by TelemetryDeck GmbH

TelemetryDeck was co-founded by Daniel Jilg and Lisa Figas during the 2020 COVID lockdown in Augsburg, Germany. Built specifically for app developers who want usage analytics without compromising user privacy, it started as a native mobile SDK (Swift, Kotlin) before expanding to web. It performs anonymization on-device before data ever leaves the user's phone, and all data is processed and stored in the EU.

Counter

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by Counter

Counter is a web analytics service designed to provide insightful data while prioritizing user privacy. Developed in Germany, this open-source platform offers a comprehensive suite of analytics tools that help website owners understand their audience without compromising on privacy. Counter stands out with its privacy-friendly approach, ensuring that all data is processed in compliance with EU regulations, including GDPR. This makes it an ideal choice for businesses and individuals who prioritize data sovereignty and security. The service is hosted entirely within the EU, providing an added layer of assurance for users concerned about data protection. Counter's open-source nature allows for transparency and customization, enabling users to tailor the analytics to their specific needs. The platform is free to use, making it accessible for small businesses, startups, and individual website owners who require robust analytics without the associated costs. Key features include real-time data tracking, customizable reports, and seamless integration with various web platforms. By choosing Counter, users can gain valuable insights into their web traffic while maintaining the highest standards of data privacy and security.

Mouseflow

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by Mouseflow

Mouseflow is a comprehensive web analytics service based in Denmark, designed to provide businesses with deep insights into user behavior on their websites. It allows users to track and analyze visitor interactions through features like session replay, heatmaps, and conversion funnels. These tools help businesses understand how visitors navigate their sites, identify potential issues, and optimize user experience. Key features of Mouseflow include session recordings, which capture every click and scroll, and heatmaps that visualize user engagement on different parts of a webpage. Additionally, Mouseflow offers funnel analysis to track conversion paths and form analytics to identify where users drop off during form submissions. The platform is particularly beneficial for marketers, UX designers, and website owners looking to enhance their site's performance and user engagement. Mouseflow stands out with its commitment to privacy and security, being EU-hosted and fully compliant with GDPR regulations, ensuring data sovereignty and protection for European businesses. While specific pricing details are not mentioned, Mouseflow typically offers tiered pricing based on the volume of sessions recorded, making it scalable for businesses of all sizes.